What Makes Gen Z Tick?

Oct 4, 2025

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

Your Guide to Decoration Methods: Part 1

Aug 20, 2025

How do you decide which type of decorating method to use when so many possibilities are available for customized apparel and products? Each decorating choice has various advantages. In this blog, w...

8 Graphic Design Mistakes to Avoid

Jun 16, 2025

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

5 Fail-Proof Ideas for Your Business Instagram

Feb 8, 2025

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

These Are the Tech-Savvy Promotional Products You Are Looking For

Dec 28, 2024

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

Craft the Perfect Trade Show Swag Bag

Oct 24, 2024

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

6 Purr-fect Promo Products for Cat Lovers

Jul 30, 2024

Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...

Generation Z vs. Millennials: What’s the Difference?

Jul 15, 2024

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

Case Study: This Promotional Product is in the Bag

Mar 7, 2024

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Feb 6, 2024

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

Yes, There's a Difference: Everything You Need to Know About Pens

Apr 10, 2023

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

16 Ways Color Affects Your Branding and Marketing

Apr 2, 2023

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

It's Party Thyme: 7 Products for Plant Lovers

Mar 12, 2023

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

Lead a Healthier Lifestyle With These 6 Promotional Products

Dec 15, 2022

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

Case Study: Keep it Cooler

Nov 30, 2022

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

Branding 101: Let’s Talk Logos

Aug 11, 2022

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Top 3 Color Trends for 2022

Aug 4, 2022

Your promotional products color palette plays a significant role in the decision-making process. One of the biggest reasons colors influence consumer behavior is that individuals want to stay on-t...

6 Retro Products That Are a Blast From the Past

Jul 20, 2022

No matter what decade you think of when you think of “retro products”, you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business c...

Your Brand Is Your Business - Market It!

Jun 13, 2022

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Sustainability & Environmental Responsibility: Why it Matters

Apr 29, 2022

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

6 Hot Sauces Sure to Blow Your Socks Off

Mar 15, 2022

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...

6 Reasons You Need a Company Store

Feb 21, 2022

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

6 Fun Products for Keeping Kids Occupied at Home

Feb 7, 2022

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...

Our Top 10 Favorite Eco-Friendly Products

Jan 16, 2022

Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...

Graphic Design Terms Everyone Should Know

Jan 1, 2022

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

Using Customer Profiles to Find the Perfect Promo Products

Dec 25, 2021

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

6 Products to Welcome Students Back to School

Nov 26, 2021

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

Branding 101: What Makes a Brand Powerful

Nov 19, 2021

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

Your Guide to Drinkware

Jul 26, 2021

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

Reusable vs. Disposable Items

May 6, 2021

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...

Relax and Unwind With These 10 Promo Products

Apr 29, 2021

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...

Take it To-Go: 8 Restaurant Takeout Essentials

Apr 22, 2021

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are ...

What’s Up With Unboxing Videos? The Trend You Must Try

Mar 2, 2021

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

How Promo Products Can Tell Your Brand's Story

Dec 29, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

Graphic Design Terms Everyone Should Know

Oct 24, 2020

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Oct 9, 2020

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

Case Study: Thank You for Spooning

Sep 10, 2020

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...